I don't know yet, but I'm about to find out. Reading the book by the same title by Alan S. Miller and Satoshi Kanazawa. It's non-fiction, by the way.
Update: a month after I wrote the above paragraph: I might have to go back and start the book over because I've been a little distracted by the latest Jack Reacher book (spoiler alert--he might be a dad!).
WBPHMD isn't really a candidate for a BMBR type review, either. It's too cool. What I remember of it.
So, probably sometime this week I'll start reading it again, and I'll write a blurb per chapter. To make this go along a little faster than the frequency with which I get to shave my legs (it still hasn't happened, by the way), it would be wonderful if some one would read this book along with me, and get in on the discussion.
Motivation, my friends, motivation.